Your site is not a permanent structure that you are building, so forget it. Instead, you’ll want to continually add new content, like blog posts, videos, and more. Whatever content suits you, ideal demographics. Search engines tend to favor active sites to the detriment of stagnant sites, like your customers, if for example your customers are international, offer on your site a professional translation in order to be able to optimize your income on the website. In the case of the kibo code review you need to have a perfect choice now.
Don’t create your content just on sales. Instead, focus on your industry. Create useful guides and share news. This will help your brand build an audience of regular readers.
You are already on your way
Focus on the four areas above and you will see your e-commerce business grow. Over time, you will develop more advanced strategies, but they will likely remain linked to one of the four categories above.
Successful digital marketing for your e-commerce is an ongoing process. Keep the basics in mind and you will always improve.
One of the major challenges faced by traders and retailers, in Quebec and elsewhere, is that posed by digital. Constantly changing, e-commerce and its increasingly complex ramifications require acquiring knowledge and skills throughout one’s career. But rest assured: many Cégeps allow you to train continuously through à la carte training programs.
Innovative training in electronic commerce
Several college studies certificates (AEC) offer specializations of all levels in electronic commerce. This is the case of the AEC Gestion des Entreprises, offers professional opportunities in fields as varied as advertising or customer relations, through commercial research. The significant labor requirements also led to the establishment, in the fall of 2019, of a new AEC entitled Coordination of electronic commerce.
The advantage of this program, in addition to its totally innovative aspect, is that it offers great flexibility: the courses can be followed during the day or in the evening, on the site or remotely and live, by connecting to a webspace dedicated. In addition, the ACS can be started in one city and continue in another and is not limited to a single geographic location.
A la carte courses
For those with more specific needs these à la carte courses, open to all types of public, allow you to perfect your skills as you evolve of his career and his needs ”. Indeed, if we can learn how to create a newsletter, optimize its presence on social networks or its referencing in search engines, there is also training on legal, regulatory and financial aspects as well as a full panel of courses related to electronic commerce. Companies are committed to successfully negotiating their digital shift by implementing and developing appropriate tools. They therefore pay particular attention to candidates who have such knowledge to their credit. These training courses are therefore aimed at individuals, but there is also a section specifically intended for retailers.
Successful digital transformation
Indeed, faced with the growth of electronic commerce, the Retail Council has implemented a project aimed at the migration of more than 1,300 retailers to online transactional sales.